How To Create A Press Kit for DJs

That Actually Gets You Booked

Whether you’re a rising talent or a seasoned performer, a professional press kit is one of the most crucial tools in a DJ’s arsenal. In today’s competitive landscape, promoters, clubs, and festival organizers receive hundreds of booking requests every month.

And your press kit is often the deciding factor between getting a callback or getting ignored.

In this guide, we’ll break down how to create a press kit for DJs that stands out, gets attention, and ultimately helps you secure more gigs.

What is a DJ Press Kit?

A DJ press kit (also called an EPK or Electronic Press Kit) is a professional, media-friendly portfolio that showcases who you are, your music, and why you’re worth booking.

Think of it as your DJ résumé — but with way more flair.

Your press kit should make it easy for event organizers, booking agents, media outlets, and labels to quickly understand your brand, music style, and past achievements.

What to Include in a DJ Press Kit

1. Professional Bio

Your bio is the narrative of your career. Keep it short, engaging, and tailored to your audience. Highlight:

• Your style and genre
• Major gigs or festivals you’ve played
• Notable collaborations or releases
• Any media coverage or radio support

Tip: Avoid generic bios like “DJ with a passion for music.” Make it personal, show your story, and create a hook.

2. High-Quality Photos

Include 3-5 professional photos:

• A main portrait (ideal for posters or flyers)
• Action shots (you performing live)
• Lifestyle shots (to capture your vibe)

Pro Tip: Make sure they are in high resolution (300 dpi) and ready for print and web use.

3. Logo & Branding Assets

If you have a logo, include it in PNG (transparent background) format. Also, consider adding any custom visuals like overlays, animated logos, or branded visuals you use in your performances.

4. Music Links & Streaming Stats

Add links to:

• Your top tracks (SoundCloud, Spotify, Beatport)
• Notable releases or label signings
• A curated playlist or mix that represents your current sound

Include streaming stats or achievements, e.g., “1M+ Spotify streams” or “Featured on Beatport Top 100.”

5. Live Performance Videos

A video is worth a thousand words. Include at least one high-energy clip showing you in action. If possible, add a YouTube or Vimeo link to a short highlight reel.

6. Press Features & Testimonials

If you’ve been featured in music blogs, magazines, or online media, include logos or quotes from those articles.

Example:
“One of the most promising techno acts to watch this year.” — Mixmag

Testimonials from promoters, DJs, or industry figures add extra credibility.

7. Tech Rider (Optional)

While not always necessary in the press kit itself, you can include a brief version of your technical rider if relevant:

• Preferred gear/setup (e.g., 2x CDJ-3000s + DJM-V10)
• Any special requirements

8. Contact Info & Booking Links

Don’t forget to make it easy for people to book you! Add:

• Direct contact (email or management)
• Booking form link
• Social media profiles

How to Format Your DJ Press Kit

Keep it clean: Use a sleek, modern layout. Avoid clutter.

PDF + Online Version: Always have both a downloadable PDF and a dedicated page on your website.

Consistent branding: Use your logo, colors, and fonts consistently across your kit.

Bonus: DJ Press Kit Mistakes to Avoid

• Low-res photos: Pixelated images scream unprofessional.
• Outdated content: Refresh your press kit every 6-12 months.
• Generic info: Tailor your kit to your niche (house, techno, drum & bass, etc.).

Final Thoughts

A killer DJ press kit is more than just a checklist — it’s your brand’s first impression. Invest time into crafting it well, and you’ll increase your chances of landing quality gigs, media features, and collaborations.

Need help creating a press kit that stands out? 

Stay tuned to EDM Revival for tailored content for EDM DJs and producers!